LOVB San Francisco, set to debut in January 2027, announced Thursday a sweeping expansion of its ownership group, adding a mix of nearly three-dozen high-profile athletes, executives and investors.

The group includes NBA championship coach Steve Kerr, longtime soccer star Julie Foudy, the WNBA’s Lexi Hull, ESPN reporter Holly Rowe, Rachel Springate and Assia Grazioli-Venier of Muse Capital/ Muse Sport, along with three-time Olympic volleyball player Kim Yeon-koung.

They join a group that has won a collective 32 Olympic medals and already features prominent names across women’s sports and media, including Abby Wambach, Leslie Osborne, Brandi Chastain, Ali Riley and Natalie Coughlin.

“We’re designing more than a traditional ownership structure, we’re assembling a collective of builders who see where volleyball is going in this country and want to help shape it, here in the Bay Area,” Jes Wolfe, LOVB San Francisco owner and chairwoman, said in a statement. “Together, we’re creating something that reflects this community and sets a new standard for the positive impact a professional team can have on the sport and its athletes.”

LOVB has seen a surge in investors recently.

Last week, former NFL players Terrence C. Murphy Sr. and Reggie Bush acquired LOVB Salt Lake. In November, Houston Texans chair and CEO Cal McNair and his wife, Hannah McNair, the vice president of the Houston Texans Foundation, acquired LOVB Houston through their company, Lone Star Sports & Entertainment.

In October, the league added a seventh franchise, led by an ownership group from Reddit founder and venture capitalist Alexis Ohanian’s investment firm, Seven Seven Six. The Austin franchise is owned by David Blitzer, the founder of Harris Blitzer Sports & Entertainment (HBSE), which includes the New Jersey Devils, the Philadelphia 76ers, Joe Gibbs Racing and Crystal Palace F.C.

LOVB is the largest volleyball organization in the United States, with divisions from youth/grassroots to a pro league.

Its professional league officially launched in Austin in January 2025 with six founding franchises: Omaha, Neb.; Austin, Texas; Madison, Wis.; Salt Lake City, Houston and Atlanta, each based in markets with deep youth and collegiate volleyball roots.

The league operates a vertically integrated model that connects 3,400 junior athletes and 3,000 coaches across 28 states directly to its pro clubs.

LOVB’s profitable youth academy model attracted investors early on. As a start-up, LOVB raised $160 million in 2024, including a $100 million round led by Atwater Capital, with continued backing from Ares Management and Left Lane Capital.

LOVB’s pro league will hold its championship later this month in Long Beach, Calif.